Behavioral Design for Incentives Rewards and Reminders

Nick Naumof

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How to effectively link reminders, rewards and feedback with human behavior.

Enjoy negative and positive examples on how to use incentives, rewards and reminders.

Understand the roles reminders and feedback play in influencing human behavior.

How to use financial and material incentives effectively.

2 hours presentation,

2 hours hands-on designing incentives, rewards & reminders,

up to 20 participants,

on-site in-person delivery available,

remote online-training-platform delivery available.

Monetary incentives: Supersizing perception of monetary incentives. Who gets the monetary incentive?

Monetary incentives:

Supersizing perception of monetary incentives.

Who gets the monetary incentive?

Objects & Experiences as incentives.

Social rewards & feedback (social validation).

Positive Feedback: points and the goal gradient effect.

Timing of incentives & rewards.

Constant vs. Variable rewards.

Reminders as memory refreshers.

Timing of reminders.

Reminders as positive feedback ( pats on the back ).

Reminders as peace of mind.

Reminders as peace of mind & excitement generators.

Reminders as (external) triggers.

Rewards & Feedback frequency.

Participants design various incentives and reminders & feedback schemes based on a realistic case.

Contact me to talk about how your organization can benefit from learning how to apply behavioral science insights. I customize my programs to fit the specific needs of each corporate client. Please use the form to make sure that your message ends up in my inbox and not in a spam folder.

Nick Naumof: Behavioral Science for Service Design

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About Nick Naumof

Book: It Makes (No) Sense

Blog Nick Naumof

Behavioral Service Design

Emotions at Work

Media from Nick Naumof

Master Classes in Behavioral Science Applied in Business and Service Design

Designing Decisions - Masterclass in choice architecture

Thinking Money - Behavioral Design for Financial Services

Nudge Design

Behavioral design for Incentives and Rewards