become Human Friendly

 

Behavioral Science for Service Design

If Service Design Is Not About Human Behavior,
I Don’t Know What Is!

 
Whether the goal is to increase customer satisfaction, engagement or to reduce littering in public spaces Service Design is about what people do.
 

Service Design aims at creating natural flows of Human Behavior

 

And (Being fully honest)


At Getting people to do what the designers want.
 

Doing so is, often, neither easy nor intuitive.


Shhhh… Don’t tell anyone! This is a secret:


Luckily Behavioral Science Is Here to Help!

 

During the Behavioral Science for Service Design Webinar you will learn about: ​

  • What is Behavioral Science

  • System 1 System 2 Thinking

  • Examples of Findings from Behavioral Science

  • A Simple Framework of the (main) Findings of Behavioral Science

  • Case Study Example

  • How we Remember Services as Experiences

You Know what to do ;)

Not sure yet?
Join the (occasional)

Understand Human Nature and your business will be spicier

Webinar: June 19 2014 | 15:00 - 16:45 CEST

In-Depth Engagement
  • Attending the webinar 

  • Book “It Makes (No) Sense – Between the Joy of Gaining and the Fear of Losing” PDF e-copy. 

  • 7 days access to webinar recording

  • 45 min individual Q & A session (via Skype) *

139 €

Explore Behavioral Science
  • Attending the webinar 

  • Book “It Makes (No) Sense – Between the Joy of Gaining and the Fear of Losing” PDF e-copy. 

  • 7 days access to webinar recording

 

49 € 39 €

Maximum 3 seats per company

Just Listen
  • Attending the webinar 

  • 7 days access to webinar recording

 

 

 

39 €

The prices above do not include BTW (VAT) of 21% which will be charged for clients based in The Netherlands.

 

Refund Policy:

One (counterintuitive) finding of Behavioral Science is that irreversible choices lead to higher satisfaction.

Thus, unless the webinar is canceled by the organizer, there are no refunds.

 

Seats are transmissible so if you can't attend, a friend (colleague) can enjoy the webinar in your place.

 

Registration ends on June 18 2014 - one day before the webinar.

 

Technicalities:

After you purchase your seat, you will receive an e-mail (max 48h) with the technical details for registering on the webinar platform. Do not forget to fill in your e-mail address in the payment form.

 

For additional information just write at: nicolae (at) naumof {dot} com 

 

* the Q&A Skype session will be scheduled by mutual agreement.