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Save Something Good for the End in Order to Sell Again in the Future: The Peak-End Rule in Service Design

March 6, 2018

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Going for the Popular Option is the Pathway to Safe Mediocrity

July 10, 2017

One of my personal rules of thumb is to be reluctant to anything that is popular - movies, restaurants, books etc. - if a lot of people like it, then probably it is not all